For the Players

Specialist Financial Planning for Elite Sports Professionals

As a professional sportsperson, you experience excitement, challenges and rewards that are unique to the world in which you compete. When it comes to making the best decisions about the money you earn, you need advice that’s unique to you too.

At Franklyn, we understand the financial world of the sports professional. We’re here to help you make the most of your earnings and give your finances the winning margin.

Tailored Financial Advice

You may be at the start of your professional career or nearing the end. Your competing days may be over. Regardless, we’ll help you get to grips with your money and put your financial future into great shape.

As a sports pro, you already know that preparation is everything. We’ll help you apply that to your financial life too.



Enhance your Earnings

Maximising your income means exploring the commercial opportunities available to you.

From endorsements and sponsorships to guest appearances and business affiliations – we can help guide you to the win*.

Our connection with a wide range of professional networks offers ample opportunity.

We’re also on hand to help you make the best decisions about using the money you earn.

Arrange a meeting

* Please note that advice given in this area, together with introductions to affiliates and 3rd parties, are not services that are endorsed by or offered by St. James’s Place. They constitute a separate and distinct service provided to you by Franklyn and do not benefit from the St. James’s Place guarantee.


Prepared For Anything

A professional sports career can be shorter than most. It’s crucial to maximise the income you earn, plan carefully for the unexpected, and think ahead.

With leading expertise in financial planning for sports professionals, we will guide you through the important decisions. From savings and investments to financial protection, we’ll help you make great choices today that will pay off in the future. Our professional network of legal and business advisers can also support you with further specialist advice.

With all this support in your corner, you will reap the rewards of your hard-won earnings for years to come.

The value of an investment with St. James’s Place will be directly linked to the performance of the funds you select and the value can therefore go down as well as up. You may get back less than you invested.

Book a no-obligation consultation


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